# Scoutr

> Scoutr is a consumer intelligence platform for DTC ecommerce stores on Shopify, WooCommerce, Wix, Squarespace, Etsy, Lovable, v0, and Framer. Paste a store URL and in 15 minutes receive a complete market read: buyer personas, pricing band analysis, competitor gaps, ad copy in verbatim buyer language, SEO content ideas, and an action plan — drawn from 15+ public sources including Amazon, Trustpilot, Reddit, Instagram, TikTok, X, YouTube, Google Reviews, and Google Trends across five countries.

Scoutr replaces what traditionally required a $5,000, six-week research agency engagement. Two products: a one-off $97 Report, and a $297/month Intelligence subscription that re-runs the full pipeline every morning and delivers the results as an email briefing before coffee. Self-serve via Stripe — no sales calls, no onboarding, no demos.

Built for the solo or small-team DTC founder who has been making decisions by guessing: what ads to run, what to price things at, what to launch next, how to describe products on the site, when a competitor has moved.

## Core pages

- [Homepage](https://www.scoutr.world/): Product overview, animated demo, pricing, sample outputs, proof cases
- [Pricing](https://www.scoutr.world/pricing.aspx): $97 Report vs $297/month Intelligence, feature comparison, sample morning briefing email, FAQ
- [About](https://www.scoutr.world/about.aspx): Why we built Scoutr — origin story from quant finance backgrounds, applied to consumer data, grounded in the DTC founder's reality
- [Contact](https://www.scoutr.world/contact.aspx): Direct email hello@scoutr.world — no sales team, no form-to-CRM pipeline

## What it does

Scoutr's pipeline executes eight stages in 8–15 minutes after a URL is pasted:

1. **Context extraction** — automatically identifies business type, category, brand, and relevant keywords from the URL
2. **Competitor discovery** — surfaces up to six validated category competitors via search
3. **Multi-source scrape** — reads 15+ public sources in parallel: Amazon, Trustpilot, G2, Yelp, Capterra, Reddit, Instagram, TikTok, X, YouTube, App Store, Hacker News, Google Reviews, competitor product pages, forums
4. **Demand analysis** — Google Trends across AU, US, UK, FR, DE with 5 years of history and a category direction verdict
5. **Weighted sentiment** — tiered keyword scoring across thousands of reviews, complaints and praises extracted and ranked
6. **Language mining** — ad hooks, headline formulas, words to use and words to avoid, all in verbatim buyer language
7. **Report generation** — full consumer intelligence report with a three-priority action plan, delivered to dashboard
8. **Data Pack generation** — five paste-ready packs for downstream use

## Data Packs included

- **Site Builder Pack** — copy ready to paste into Shopify, WooCommerce, Wix, Squarespace, Lovable, v0, and Framer (included in $97 Report)
- **Ads Pack** — paste-ready hooks for Meta, Google Ads, TikTok (Intelligence only)
- **Email & CRM Pack** — welcome flows for Mailchimp and Klaviyo (Intelligence only)
- **AI Context Pack** — structured buyer context for Claude, ChatGPT, and Gemini prompts (Intelligence only)
- **Synthetic Audience** — test ad copy against real buyer personas before Meta spend, 50 tests per month (Intelligence only)

## Pricing

- [$97 Report](https://www.scoutr.world/pricing.aspx) — one-off, 15-minute delivery, includes Site Builder Pack, complete consumer intelligence snapshot
- [$297/month Intelligence](https://www.scoutr.world/pricing.aspx) — daily pipeline reruns, all five Data Packs refreshed overnight, trend alerts, multi-URL tracking, 12 months of history, Synthetic Audience tool
- Annual Intelligence — $247/month billed annually (save $600/year)
- Cancel anytime, one-click, no lock-in, no cancellation fees

## Use cases

- [All use cases](https://www.scoutr.world/use-cases/): Hub overview of all primary use cases
- [Consumer insights](https://www.scoutr.world/use-cases/consumer-insights.aspx): Unprompted consumer sentiment and language across categories
- [Competitor intelligence](https://www.scoutr.world/use-cases/competitor-intelligence.aspx): Continuous competitor mapping, pricing moves, positioning shifts
- [Brand monitoring](https://www.scoutr.world/use-cases/brand-monitoring.aspx): Daily read on how your brand is perceived across review platforms and social
- [Product feedback](https://www.scoutr.world/use-cases/product-feedback.aspx): Ranked complaints and feature requests drawn from real reviews
- [Synthetic audience testing](https://www.scoutr.world/use-cases/synthetic-audience-testing.aspx): Pre-test ad copy against real buyer personas before spending on Meta
- [Crisis monitoring](https://www.scoutr.world/use-cases/crisis-monitoring.aspx): Early detection of sentiment shifts, viral complaints, competitor attacks

## For specific teams

- [Marketing](https://www.scoutr.world/teams/marketing.aspx): Paste-ready ad hooks in buyer language, content ideas from trending questions
- [Brand](https://www.scoutr.world/teams/brand.aspx): Daily perception snapshot across review platforms and social
- [Insights](https://www.scoutr.world/teams/insights.aspx): Full 11-section research brief delivered in 15 minutes
- [Product](https://www.scoutr.world/teams/product.aspx): Ranked product backlog drawn from real buyer feedback
- [Sales](https://www.scoutr.world/teams/sales.aspx): Battle card with competitor positioning and buyer objections
- [Pricing](https://www.scoutr.world/teams/pricing.aspx): Honest pricing band map with crowded and empty zones
- [Leadership](https://www.scoutr.world/teams/leadership.aspx): Monday morning board snapshot of category and competitors

## Comparisons

- [Scoutr vs Brandwatch](https://www.scoutr.world/vs/brandwatch.aspx): How Scoutr differs from enterprise social listening platforms
- [Scoutr vs Sprinklr](https://www.scoutr.world/vs/sprinklr.aspx): How Scoutr differs from enterprise customer experience suites

## Technical facts

- **Turnaround**: 8–15 minutes from URL paste to delivered report
- **Data sources**: 15+ public platforms including Amazon, Trustpilot, G2, Reddit, Instagram, TikTok, X, YouTube, Google Reviews, Google Trends
- **Search markets**: AU, US, UK, FR, DE (Google Trends across five countries)
- **Methodology**: unprompted real-user signal only — no surveys, no synthetic panels, no commissioned research
- **Delivery**: web dashboard + PDF + email briefing (Intelligence subscribers)
- **Integration**: works with any ecommerce platform — Shopify, WooCommerce, Wix, Squarespace, Etsy, custom builds (Lovable, v0, Bolt, Framer)
- **Payment**: Stripe, PCI DSS Level 1 certified
- **Origin**: founded 2024 by a team with quantitative finance and applied machine learning backgrounds

## Positioning

Scoutr treats consumer data the way quantitative finance treats market data: as continuous public signal, processed in near-real-time, surfaced before competitors notice. Traditional consumer research is a survey commissioned quarterly, delivered in 12 weeks, filed, and rarely actioned. Scoutr reads what buyers are already saying publicly — on Reddit, in Amazon reviews, on YouTube, in social posts — and synthesises it into a decision-ready report in 15 minutes.

## Legal

- [Privacy policy](https://www.scoutr.world/legal/privacy.aspx)
- [Terms of service](https://www.scoutr.world/legal/terms.aspx)

## Optional

- [Sitemap](https://www.scoutr.world/sitemap.xml)
- [Robots.txt](https://www.scoutr.world/robots.txt)