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By Role MarketingCampaigns & consumer language Brand & CommsReputation & share of voice ProductFeatures & unmet needs InsightsReplace agency research PricingValue perception & WTP SalesObjection & competitor intel LeadershipExecutive digest & scorecard
Use Cases Brand MonitoringReputation, signals, stories Competitor IntelligenceTheir moves, your edge Consumer InsightsReal voice, not panels Crisis MonitoringCatch it before it spreads Product FeedbackUnfiltered customer truth Audience TestingTest creative before you spend
Compare Scoutr vs ParticlFor founders building toward $10M Scoutr vs DIYWhen manual research stops scaling
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For brand-led teams & founders

Marketing that gets better every week. On its own. On brand.

Scoutr does the research, builds your buyer personas, then writes and publishes ads, social posts, and emails every day — and tracks what's actually working. You approve, or you let it run.

See it on your brand From $197/mo
Research → Personas → Create → Publish → Track → Learn
Step 01 · Research
We read everything your buyers and competitors are saying.
25+ sources, every day

Market research, without the deck.

Reviews, search trends, social conversations, ad libraries, competitor moves. We pull from 25+ sources so you never start from a blank page again.

Amazon
8,412
Google
12,034
Reddit
3,287
TikTok
5,148
Instagram
2,902
YouTube
1,624
Trustpilot
947
Meta Ad Library
2,148
Quora
412
X
1,816
Pinterest
623
Shopify reviews
2,287
LinkedIn
348
Blog & press
1,142
+ 11 more
live
43,762
Signals read
25+
Sources
Daily
Refresh
Step 02 · Personas
Real people. In their real words. Not made-up demographics.
Your buyer personas

Who's buying, and why.

Built from the words your real customers use — their phrases, their objections, the exact moment they buy. Hand any creative one and ask: "would they actually click this?"

Eva Sara Lena
Built from2,184 reviews
Eva
Skin-cycle convert · 32–42
In her own words
my skin finally feels calm
no fragrance, no nonsense
the only thing that didn't make me break out
What stops her buying
Hidden fragrance or alcohol
Vague "clean beauty" claims
Influencer-only social proof
The moment she buys
After a flare-up from a new retinol — she searches "barrier repair, no fragrance" at 11pm.
Where she's listening
r/SkincareAddiction Hyram on YouTube Aged 32–42 Sensitive skin The Ordinary Paula's Choice Tatcha Dermatologist follower
Step 03 · Create
Every channel. In your voice. Drafted for you.
Your marketing hub

A full week of marketing. Every Monday.

Emails, Instagram posts, Meta ads, Google Ads — dozens of pieces ready to ship. Written for the persona, adapted for the platform, true to your voice.

This week's moodboard
32 pieces · 3 personas · 4 channels
Email 8
Social posts 12
Meta ads 6
Google ads 6
Instagram
L
lumeoskin
…
3,847 likes
lumeoskinQuiet skin. Loud results. #BarrierRepair
L
Lumeo Skinto Eva · 9:14am
The product Eva, your skin's been waiting for.
No fragrance. No nonsense. Just the barrier repair that 2,000+ sensitive-skin customers swear by…
Meta ad
L
Lumeo SkinSponsored
Quiet skin. Loud results.
lumeo.skinShop now
Google
lumeo.skin
Barrier Repair — No Fragrance
Formulated for sensitive skin. 2,184 reviewers say it stopped their flare-ups.
Instagram
L
lumeoskin
…
2,116 likes
lumeoskinWhat 2,184 reviewers won't stop saying —
Meta ad
L
Lumeo SkinSponsored
For skin that's been through a lot.
lumeo.skinShop now
L
Lumeo SkinWelcome · day 2
Why we left out the fragrance.
A short story about why one ingredient changed the entire formulation…
Instagram
L
lumeoskin
…
1,524 likes
lumeoskinThe routine, in 4 steps. #SkinCycle
Meta ad
L
Lumeo SkinSponsored
The one product Eva actually re-buys.
lumeo.skinShop now
Instagram
L
lumeoskin
…
876 likes
lumeoskinBehind the formula —
L
Lumeo SkinCart abandon
Still thinking it over?
No rush. Here's what 1,247 reviewers said after 30 days…
Google
lumeo.skin/sensitive
Better Than The Ordinary? Compare.
Side-by-side ingredients. Honest reviews. 30-day money back.
Google
lumeo.skin/routine
A Skin Routine That Actually Works
4 steps. Dermatologist-approved. Barrier-first skincare from $24.
L
Lumeo SkinWin-back · Lena
We missed you.
A new formula, your old favourite — 15% off if you want to come back…
Step 04 · Publish
Connected to every channel. One click to ship.
Publishing, handled

Plug in your channels. Press go.

Scoutr connects to your Meta Business, Google Ads, Klaviyo, Mailchimp, Instagram, Shopify — and posts straight from your hub. You stay in charge of what ships.

Meta Ads
Google Ads
Instagram
TikTok
Klaviyo
Mailchimp
Shopify
LinkedIn
Auto-publish ads
3 ads queued for tomorrow 9am
Auto-publish emails
Winning subject lines, on schedule
Auto-publish social
You approve before posting
Live this week: 14 posts, 6 ads, 4 emails published
Step 05 · Track & Learn
Every week beats the last.
Performance, in plain English

See what's working. Do more of it.

No dashboards full of charts you have to interpret. Scoutr tells you what's working, what to drop, and what to ship next — in plain English.

This week's winner Last 7 days
L
Lumeo SkinSponsored
Quiet skin. Loud results.
5.8%
CTR
176% vs avg
$3.24
CPA
62% lower
4.1x
ROAS
vs last week
What Scoutr learned Applied to next week
"Quiet skin" outperformed "calm skin" by 2.4x with Eva — drafting more in that voice.
Texture videos beat product shots by 3.1x on Reels — queuing 4 more.
Friday 7am sends +22% open rate for Sara segment — rescheduled.
"Clean beauty" copy is underperforming — dropping it from next week's drafts.
You're in charge

Approve every piece. Or let it run.

Hands-on or hands-off — you choose. Toggle approval per channel, per campaign, or globally. It's still your brand.

Approve mode
Best for taste-led teams

Everything lands in your hub each Monday. Review, tweak, approve what ships. Skip what doesn't fit. The system learns from every choice you make.

You review every piece before it goes live
One-click edits in your voice
Schedule, queue, or hold
Auto mode
Best for lean teams & founders

Set the guardrails — budget, voice, no-go words — and Scoutr ships and tracks on its own. Get a weekly digest of what ran and what won.

Auto-publish within your guardrails
Brand voice locked, never drifts
Weekly digest of what shipped
Pricing

Less than one freelancer.

Cancel anytime. No annual contracts.

Monthly
Annual Save 17%
Try once
Report

A full read of your market. Yours forever.

$97one-off
Get the report
✓
Research from 25+ sources
✓
Personas, hooks, competitor matrix
✓
Sample ads, posts & emails
✓
Upgrade anytime, credit applied
Solo brands
Marketing

Your full team on one brand.

$197/mo
Start the loop
✓
1 brand · 5 competitors
✓
32 pieces drafted weekly
✓
Connect Meta, Google, Klaviyo + more
✓
Approve mode & daily refresh
Most popular
Growth brands
Pro

Two brands. Auto mode. Alerts.

$297/mo
Start Pro
✓
Everything in Marketing
✓
2 brands · 10 competitors
✓
Auto mode with guardrails
✓
Slack, Discord, Teams alerts
✓
Weekly executive digest
Agencies
Max

Five brands. White-label.

$997/mo
Start Max
✓
Everything in Pro
✓
5 brands · 20 competitors
✓
White-label hub & exports
✓
Priority support

Start tomorrow.

While your competitors brief agencies, you'll have ads, posts, and emails drafted from your customers' real words — ready to ship or already shipping. From $197/mo.

See it on your brand Start — from $197/mo
Cancel anytime1-click setupNo annual contracts